Google’s new mobile friendly ranking algorithm will be launching on April 21st. But how do you know if your website qualifies to benefit from the rollout?
We do know that this algorithm will be much larger in impact compared to the Panda and Penguin algorithms, webmasters and website owners are kind of anxious about this release.
Last week, Google answered a bunch of questions in a Google+ hangout on this hot topic of this new mobile friendly ranking algorithm change. The three things we learned from this hangout were:
- The algorithm will start rolling out the last week of April and will take a few days to a week to be active around the globe.
- You are either mobile friendly or not, there are no degrees of mobile-friendliness in this release.
- The fastest way to see if your web pages are mobile-friendly is to see if you have the mobile-friendly label in the live mobile search results now. If not, check the mobile-friendly testing tool, which should match the live Google search results, whereas the mobile usability reports in Google Webmaster Tools can be delayed based on crawl time. – Check out the tool here: https://www.google.com/webmasters/tools/mobile-friendly/
If you are not mobile friendly in the eyes of Google, some tweaks to your website can quickly change that. Contact us to help you out.