Case Study: Accessibility & Mobility Provider
Building search visibility across Google and AI
For this Ottawa-area accessibility provider, the goal was not simply more website traffic. It was visibility for the commercially important searches made by customers, contractors and organizations actively looking for accessibility solutions. The strategy built authority around the company's core services, and measured how that visibility carried into AI search platforms.
Results at a glance
As of October 1, 2026.
- Top-three Google positions across a cluster of commercial searches
- One tracked term improved approximately 97 organic positions before reaching the top three
- #1 in ChatGPT, Gemini and Perplexity for a commercially focused Ottawa service prompt
- Approximately 50% overall AI visibility across monitored prompts, with an average position of 1.8 when mentioned
Organic search growth
ForceFive tracking shows the client in prominent positions across several high-value commercial searches:
- #2 for a core installation search
- #2 for a construction-focused service search
- #3 for a commercial accessibility search
- #3 for a commercial rental search
- #1 on mobile for a key commercial rental search
- #2 on mobile for a temporary-accessibility solution search
The visibility is not limited to a single keyword. The company holds strong positions across a cluster of related searches tied to its core business.
Expanding into AI search
ForceFive also monitors whether clients are recommended when potential customers ask AI platforms for companies that can solve their problem.
| Prompt | ChatGPT | Gemini | Perplexity |
|---|---|---|---|
| Commercially focused Ottawa service prompt | #1 | #1 | #1 |
| Local service-selection prompt | #4 | #2 | #1 |
Across the AI prompts being monitored, the company has approximately 50% overall AI visibility, with an average recorded position of 1.8 when mentioned.
Why it matters
Customers may search Google, use a local map search, or ask an AI assistant who can provide a service near them. The aim is enough relevance and authority to be found across all of those channels, not only one.
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Results as of October 1, 2026. Performance examples are drawn from active ForceFive campaigns. Client identities are intentionally withheld to protect competitive information. Search rankings and AI visibility change over time and may vary by location, device, platform, model and query.